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Services · Fractional CMO

Fractional CMO for service businesses.


The full-time CMO costs $250K and builds a department. You don't need a department. You need pipeline you can point to, and someone accountable for it by name.

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Here's the trap most owners are in

You became the marketing department by default. Every post, every campaign, every "we should really do more content" conversation routes through you, in the gaps between running the company.

So marketing happens in bursts. A burst when revenue dips, silence when delivery gets busy, and the pipeline swings with your calendar instead of growing on its own.

The fix isn't more hustle. It's a seat: someone who owns the number, shows up every week, and builds the machine that keeps working when you look away.

What the seat covers

Positioning that picks a fight

One clear promise, one named enemy, one audience. Most 7-figure marketing fails before the first ad because it tries to please everyone.

Channel focus

We pick the two channels your buyers actually live on and kill the rest. Doing five channels badly is the most expensive form of procrastination.

A content engine, not a content chore

Agents draft in your voice, humans decide what ships. You stay visible every day without giving your week to it.

Numbers on one screen

Pipeline, cost per booked call, close rate, CAC. If a campaign can’t show its number, it doesn’t run again.

The playbook has receipts

I grew 57,000+ followers on X and 15,000+ on LinkedIn, and that audience turned into inbound deals, partnerships, and pricing power. My agency runs as a Google and HubSpot partner with 45 Google reviews behind it.

The same playbook, pointed at your market: build the audience, capture it, and count what it closes.

How it works

Month one is the audit and the 90-day plan: positioning, channels, and the numbers we'll move. Then a weekly cadence where things actually ship, and a quarterly review where the only slide that matters is revenue.

You can end it any month. That's the deal with fractional, and it keeps me honest.

Bring your pipeline numbers to the session.

In 45 minutes you'll know where the leak is and what the seat would return. If a fractional CMO isn't the answer, I'll say so on the call.

Book an AI Implementation Session